WooCommerce · How-to

Count the orders that follow a preview

Turn on order analytics to see how often shoppers add a poster to the cart, order it and get a refund, grouped by how far they got in the wall preview. Shoppers who did not use the preview are the comparison group.

  1. Open the Analytics tab

    In WordPress, open WooCommerce → seeonwall.com, then the Analytics tab.

  2. Check your consent banner

    The plugin counts a shopper only after they agree to statistics in your consent banner. It reads that choice through the WP Consent API, so your consent banner must support that API. Without it, nothing is counted.

    To find out if your consent banner supports it, look for WP Consent API in the description or the settings of your consent plugin.

  3. Turn it on

    Select Count add-to-cart, orders and refunds. The setting saves at once. From then on, each add-to-cart, order and refund of a poster that shows the button is counted.

    The Analytics tab with order analytics on. See the counts opens the counts in the dashboard.
    The Analytics tab with order analytics on. See the counts opens the counts in the dashboard.
  4. Update your privacy policy

    While order analytics is on, the plugin adds a paragraph about it to the privacy policy guide of WordPress, under Settings → Privacy. Copy it into your privacy policy.

  5. Read the counts

    Click See the counts. The analytics page of the seeonwall.com dashboard opens. Under Add to cart and orders, choose the Period. Each row is a group of shoppers, and Ordered per add to cart is the column to compare between the rows.

    Shoppers who use the preview can be more ready to buy before they use it. A difference between the rows is thus not only the effect of the preview.

The groups and the columns

Saw this poster on their wall
The shopper placed this poster on their wall in the preview.
Set up a wall, saw other posters
The shopper set up a wall in the preview, but did not see this poster on it.
Started a preview, no wall yet
The shopper opened the preview, but did not set up a wall.
Did not use the preview
The shopper did not open the preview. This is the comparison group.
Ordered per add to cart
Ordered as a share of Added to cart, in the same group.
Refunded per ordered
Refunded as a share of Ordered, in the same group.

When the counts look wrong

  • All the counts stay at 0.Make sure that your consent banner supports the WP Consent API, and that you agree to statistics when you test an order yourself. Orders from before you turned it on are not counted.
  • The counts are lower than your sales.Only shoppers who agree to statistics are counted, and only posters that show the button. The counts are not your total sales.
  • You want to stop the counting.Clear Count add-to-cart, orders and refunds on the Analytics tab. The counting stops. The counts so far stay in the dashboard.
  • You want to see how shoppers use the preview itself.Read your analytics: previews, the funnel and your top posters. →

Need help?

Tell us which product and which step, and we will help. Email support@seeonwall.com.

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